Spilling the Beans is a complete overview of the specialty coffee business. This 40-minute video will help you understand the origins of the specialty coffee industry, and through the vision of experts, its future direction. In this video, industry experts discuss: * Investment * Profit Potential * Cost Factors * Location Considerations * Coffee Business Opportunities * The Heritage of Coffee * Espresso-based Drinks What industry experts say about Spilling the Beans: Don’t even consider specialty coffee as a new business or even an add-on to your present business until you, your banker, your accountant, and your staff review this tape. Excellent information! Ward Barbee, Publisher, Fresh Cup Magazine Bellissimo’s attention to detail is a real asset to this industry. Kate LaPoint, To the Point Business Imaging
Tag: Coffee Business
Spilling the Beans
Its Not About the Coffee Lessons on Putting People First from a Life at Starbucks
Its Not About the Coffee Lessons on Putting People First from a Life at Starbucks
After a working life spent building Starbucks from a chain of 28 stores to an international coffee business through positions such as executive vice president of sales, founding president of Starbucks International and president of Starbucks North America, Howard Behar tells of the strategies he used to establish the business into the success it is today. Behar shares the soft skills that helped to construct the company from a regional outlet to a corporation with international reach. While the book occasionally brings in examples from other companies, sharing anecdotes from Starbucks itself is Behar’s strong suit. The most interesting sections involve stories behind products readers may know from their own visits to the coffee retailer. Thoughts behind the bottled Frappuccino product’s launch or the have it the way you like it approach to beverage making are revealed. While revolutionary ideas are outnumbered by more standard good business practices, the voice of experience and in-house examples from a popular company make for a decent read for those wanting to develop or refresh basic business leadership skills. (Dec. 27) A Q&A with Bob Delaney (Oct. 29) identified the coauthor of Covert as Bill Walton. The book’s coauthor is Dave Scheiber; Walton wrote the foreword.
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